
Why Endeavour Academy?
Good personal training starts with understanding people. You need to assess a client’s needs, explain a plan clearly, teach exercises effectively and adapt when confidence, ability or everyday life affects their training.
At Endeavour Academy, you’ll develop these skills inside a working gym, alongside experienced coaches and real members. Our course combines academic study, practical teaching, your own training and supervised coaching experience—with 70% of course delivery taking place on the gym floor.
Learn from experience you can see in action.
Our Head of Centre and module tutors bring over 50 years of combined personal training experience and over 50 years of combined business experience. Their backgrounds span personal training, strength and conditioning, nutrition, education and business leadership.
You’ll learn from people who understand how to teach the subject and how to apply it. They’ll demonstrate coaching techniques, explain the decisions behind them and give you feedback as you develop your own skills. You’ll see how experienced professionals communicate, adapt sessions and build the relationships that keep clients training.
Experience personal training from the client’s side.
Students receive complimentary Semi-Private Personal Training membership and are expected to train several times per week alongside Endeavour members.
Your participation is part of your learning.
You’ll experience being coached, receiving feedback, working through challenges and following a structured training programme. Training alongside members will help you understand what people value in a coach—and how clear instruction, encouragement and appropriate progression affect their experience.
Learn from real people and real coaching challenges.
Real members bring different goals, abilities, levels of confidence and demands on their time. These are the people you’ll encounter throughout your coaching career. You’ll work with real Endeavour members in your case-study learning, with their agreement and under tutor guidance. This gives you the opportunity to connect assessment, programme design and coaching decisions to an individual’s circumstances. You’ll learn to explain your choices, recognise when a plan needs adjusting and reflect on the feedback you receive.
A structure that connects knowledge with practice.
Our course takes you from understanding training principles to applying them through practical workshops, case studies and supervised coaching. Students can also complete an integrated placement within our Semi-Private Personal Training and one-to-one PT programmes. Throughout this process, you’ll observe experienced coaches, practise your skills and receive feedback. Each part reinforces the next: what you study informs how you coach, and what you experience on the gym floor gives meaning to your studies.
Come ready to participate.
We expect students to train, ask questions, practise and learn from the people around them. Your development comes through repeated experience: watching carefully, trying a coaching approach, receiving feedback and improving.
Our aim is to help you leave with a qualification backed by practical ability—the confidence and judgement to work with real clients, deliver a professional service and begin building your career in personal training.

Who teaches at Endeavour Academy?
You will learn from an experienced Head of Centre and module tutors who bring decades of coaching, education and business practice into their teaching. Our team has over 50 years of combined personal training experience and over 50 years of combined business experience—giving you practical insight into both coaching clients and building a career in fitness.
Frank Temple — Head of Centre & Course Director.
Frank brings over 20 years of industry experience, an MSc in Strength and Conditioning, and registration with the Teaching Council of Ireland. His combination of practical experience and educational credentials supports a rigorous approach to teaching, helping students understand the principles of training and apply them confidently on the gym floor.
Barry Whelan — Gym Owner & Master Coach.
Barry has made his living coaching people for over 25 years. He achieved UKSCA Accredited Strength and Conditioning Coach status in 2011 and holds a Master’s in Nutritional Medicine from the University of Surrey. His experience spans sports teams, one-to-one personal training and semi-private coaching.
His clients include demanding professionals who invest thousands of euro each year in his service. That brings an obligation to make good decisions, use their time well and deliver coaching worth returning for.
As an Academy student, you learn from Barry in the gym where he earns that trust. You see how he assesses a client, builds a programme and changes it when the person’s progress, confidence or circumstances require a different approach. He explains his decisions and expects you to explain yours. When you coach, he watches. You receive direct feedback on what you notice, what you say, which exercises you choose and how well the client understands you. His nutrition teaching draws on both postgraduate study and years of helping people put advice into practice. You have access to the experience behind his work, with the opportunity to question it, apply it and improve under his guidance.
Sinead Donovan — Business Expert & Mindset Tutor.
Sinead brings 30 years of business experience, including serving as Partner & Chair of a leading Irish financial services firm and President of Chartered Accountants Ireland. She has held responsibility at the highest levels of corporate Ireland. She also knows the experience of becoming a personal trainer, having graduated top of her class in Level 4 Personal Training in UCD.
At Endeavour Academy, she applies that experience to the business you are preparing to enter. Your prices must cover your costs and leave enough to pay you. Sales must turn into money received. Tax must be planned. Taking on another coach means understanding wages and the full cost of employment.
Sinead helps students put the management systems behind those responsibilities in place: handling enquiries, tracking sales, setting prices, recording costs and managing cash flow. You learn to understand your figures and make decisions before financial pressure makes them for you.
For a new trainer, these lessons matter from the first paying client. You are learning them from someone whose career has been built on understanding businesses, leading people and taking responsibility for decisions.
How you will learn at Endeavour Academy.
This is a course built around attending, participating and practising in person. We expect you to come on site, work alongside your fellow students and develop your coaching skills through regular practice with feedback from experienced tutors.
Upstairs: understand the principles and practise the conversation.
Our lecture room provides the setting for academic teaching, discussion and role play. You’ll explore the knowledge behind effective personal training and practise the conversations that make it work: asking useful questions, understanding a client’s goals, explaining a programme and responding to concerns. Our tutors will help you connect each subject to the decisions you’ll make as a coach, so you can explain your approach clearly and put it into practice.
Downstairs: put your learning to work.
On the gym floor, you’ll watch demonstrations, practise coaching other students and learn how to teach exercises, recognise technique issues and select appropriate progressions and adaptations. You’ll receive direct feedback on your instructions, observations and coaching decisions. Around 70% of course delivery takes place on the gym floor, giving you repeated opportunities to practise, reflect and improve.
Real members are part of your learning.
With their agreement and under tutor supervision, Endeavour members contribute to practical learning and case studies. You’ll encounter people with different goals, abilities, confidence levels and experiences of training—and learn how to respond to the individual in front of you.
Working with real people helps you develop the listening skills, judgement and adaptability that effective personal training demands.
You’ll train here, too.
Your complimentary Semi-Private Personal Training membership is part of this approach. We expect students to train several times per week alongside our members, experience being coached and learn from the client’s side of the service. You’ll see how sessions fit together, how coaches support progress and how professional relationships develop over time.
Come ready to take part.
Online resources can support your studies, but being on site and practising in person are central to this course. Your development depends on asking questions, trying things, receiving feedback and applying what you learn.
Throughout the course, we return to one practical question:
Can you coach a real person clearly and competently, and help them progress towards their goals?

What you will learn at Endeavour Academy.
Our Advanced Exercise Coach course prepares you for the knowledge, skills and professional responsibilities associated with EQF Level 3 Fitness Instruction and EQF Level 4 Personal Training, using the European industry standards recognised by REPS Ireland.
These standards give your learning a clear purpose: developing the competence to assess a client’s needs, plan appropriate exercise, teach it safely and evaluate progress. Our ambition is for you to leave able to take responsibility for those decisions and explain the reasoning behind them.
REPS Ireland standards and your professional responsibilities.
REPS Ireland requires approved providers to map course delivery and assessment against the relevant industry standards. For students, this means demonstrating both subject knowledge and the ability to apply it.
You will develop competence in:
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Client screening and assessment: gathering relevant health and exercise information, obtaining informed consent, identifying limitations and recognising when referral is appropriate.
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Exercise science: understanding anatomy, physiology, biomechanics and how the body responds and adapts to training.
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Programme design: selecting exercises, training loads, volume, intensity and recovery to suit a client’s starting point and goals.
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Exercise instruction: demonstrating movements, observing technique, giving effective coaching cues and adapting exercises appropriately.
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Progress review: keeping useful records, evaluating outcomes and adjusting programmes as a client’s needs change.
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Behaviour change: understanding motivation, identifying barriers to participation and helping clients establish sustainable training habits.
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Professional practice: respecting confidentiality, maintaining appropriate boundaries, working within your competence and recognising the need for continued learning.
Nutrition teaching will develop your understanding of energy balance, food choices and the relationship between nutrition and training, alongside the limits of a personal trainer’s scope of practice.
What we want our students to achieve.
We want you to graduate ready to conduct a professional consultation and turn the information you gather into a sensible training plan. You should understand what you are trying to achieve with each exercise, how to teach it and when to change it.
You should be able to recognise progress beyond the weight on a bar: improved movement, greater confidence, better attendance and an increasing ability to train independently. When progress stalls, you should know how to review the programme, ask useful questions and make a reasoned adjustment.
We also want you to develop professional judgement. That includes recognising uncertainty, seeking advice and referring a client when their needs fall outside your competence. Knowing your limits is part of being a trustworthy coach.
Our goal is for you to earn your qualification with the competence to support it. You should leave equipped to begin working in a gym, contribute to a coaching team or take your first steps towards self-employment—with a clear understanding of your responsibilities to every client you train.

